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New and upcoming connectors and data models
Keep track of new releases for our data connectors and data models for dbt with this regularly updated list.

When are you ready for artificial intelligence and machine learning?
How to chart a roadmap to the pinnacle of data science

Automated date integration for HL7 files
A continuation of our series on ASCII files; how to ingest data from HL7 files

How replicating SAP data benefits manufacturing organizations
Learn how to overcome the complexity of SAP systems to leverage centralized manufacturing data

Fivetran unlocks local data residency for GCP users in Indonesia
Fivetran’s latest cloud region launch supports GCP hosting in Indonesia

5 critical features of modern data movement
Look for the following must-haves when you want to move data seamlessly between sources and destinations of all kinds

Accelerate your data movement with Fivetran at Data + AI Summit 2023!
Connect with Fivetran at this year’s Data + AI Summit in San Francisco, CA from June 26th-29th!

Applying lessons from BI to data science
Data practitioners should bring best practices from BI, especially automated data integration, to data science.

Automated data integration for EDI files
A continuation of our series on ASCII files; how to ingest data from EDI files

Accelerate your data movement with Fivetran at this year’s Snowflake Summit
Connect with Fivetran at Snowflake Summit 2023 in Las Vegas from June 26th-29th!

Transforming data: How an ELT platform can accelerate analytics
Features like prebuilt data models, version control and integrated scheduling make data transformation faster and more powerful.

Product thinking for data teams
To get the most out of data centralization and democratization, treat data assets like products

Key considerations when choosing a CDC solution
Change data capture (CDC) allows you to move your data in real time. Learn what matters when choosing a solution for your organization.

How Fivetran is revolutionizing the Composable CDP landscape
Learn how Fivetran's cloud-native approach is revolutionizing the Composable CDP landscape and empowering organizations to build personalized experiences that drive business outcomes.

Building a data architecture for long-term success
Modern data stores give you the flexibility to tailor a data architecture to your needs

Fivetran expands Business Critical support to GCP
The most secure data movement solution, now available on Google Cloud

Monitor performance and control costs with the Fivetran Log Connector
Learn how we utilize the Fivetran Log Connector to maintain our own Fivetran demo account

Increasing your clients’ ROI with marketing analytics
Agencies can centralize data from 300+ sources and efficiently scale marketing analytics for clients through automation and valuable insights

6 tips to understand and optimize your Fivetran usage
View and modify your usage with ease — so you only use what you need.

Watch out for "Immortal Time" in conversion rates
Learn about "immortal time" and how it impacts conversion rates

How to go from spreadsheets to a modern data stack with limited resources
Learn how growth consultant Kat Gardiner guides early-stage organizations in developing a scalable data strategy, without breaking the bank.

How HubSpot’s analytics engineering team gained pipeline autonomy
Learn how Oviya Arasu and her team at HubSpot use Fivetran data models and Transformations for dbt Core™ to automate their pipelines and decrease engineering bottlenecks

Five real-world examples of database analytics
Our customers share why they chose Fivetran to replicate their database data and how their analytics have improved as a result.

Unleashing the power of Fivetran and Azure Synapse for accelerated data movement
Say goodbye to constant “One-Offs” and hello to “Set It and Forget It”

6 steps to building world-class data operations
Practical advice for starting your journey to analytics excellence

The small data team’s guide to conquering data
All of the tools a small data team needs to turn their disparate data into a centralized data strategy, powered by Fivetran

Fivetran vs. Hevo Data: Features, pricing, services and more
Choosing one over the other can come down to a few key differences. Let’s take a look at both to help you make an informed decision.

Fivetran + Databricks: Level up your manufacturing operations
Fivetran partners with Databricks on their launch of Lakehouse for Manufacturing (L4M)

Data strategy takeaways from Big Data and AI World 2023
Sara Seylani, Solution Architect at Fivetran, reflects on the data, technology and espionage expert insights from Big Data and AI World 2023

How to govern your S3 data lake
S3 Lake Formation with Apache Iceberg enables ACID compliance, the key to data lake governance and regulatory compliance

Replacing iPaaS workflows with warehouse-centric data pipelines
Welcome to the data movement movement. Use Fivetran and Hightouch to replace your existing iPaaS workflows and build warehouse-centric data pipelines.
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Why SQL is a must-have skill for every data analyst
Learn why SQL is essential for every data analyst’s career and how it upgrades the impact you can make for your organization
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Launch partnership: Fivetran and Snowflake accelerate manufacturing insights
Accelerate the extraction, loading, storing and transformation of data — including data from SAP systems — for faster, richer manufacturing insights
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Eying efficiency: This is data’s opportunity
Data is the biggest value driver for businesses bringing positive change and enabling near term efficiency.
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What is Fivetran?
And how does it work? Fivetran explained in about 1000 words or 5 minutes.

5 criteria for evaluating data platform security
Critical features for maintaining regulatory compliance, managing brand risk and keeping your business ethical.

Navigating complex data landscapes with data observability through Monte Carlo
Harness the power of data observability across your modern data stack.

Fivetran supports Amazon S3 as a destination with Apache Iceberg
Our new offering accelerates data delivery to Amazon S3 with secure, fully managed pipelines and comprehensive compliance.
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Taming the HiPPO with data-driven decision making
What is the HiPPO? Learn how organizations can overcome this phenomenon through data-driven decisions.

Cost-effective ELT: Four factors to consider
From DIY opportunity cost and pipeline maintenance to moving and transforming data, here’s how to judge the cost-effectiveness of ELT.

Automating your data for better decision-making
Instead of relying on inaccurate, messy and low-quality data, business leaders can instead drive innovation forward by turning to automated data management, creating a clean and steady data flow.

The modern data stack: How companies differentiate on data
How is the modern data stack evolving and what will it look like in the future? Experts from Andreessen Horowitz, Accenture and Fivetran weigh in.

Only pay for what you use with usage-based pricing
Why and how Fivetran’s usage-based pricing model ties cost to value for our customers

How fast is DuckDB really?
DuckDB is competitive with the best commercial systems for small and medium data sizes, but is not (yet) good at scaling up to many CPU cores.

Fivetran & dbt: The essential duo for modern analytics
Learn how leading companies such as Snowflake, SpotOn and Red Ventures have seen massive analytics efficiencies and boosted ROI using modern data tools, including Fivetran and dbt.

Fivetran brings data integration to AWS users in Japan
Fivetran adds AWS hosting in Japan to support businesses that require local data residency

Master the MDS balancing act: Data governance vs. Self-serve
A guide to finding the happy balance between enough governance to tame data chaos and enough self-service to empower stakeholders.

How data governance creates an effective data supply chain
Effective data governance builds a culture of trust and collaboration around data.

Why context is key to building reliable data pipelines
The data catalog is a critical step in the movement toward becoming a data-driven business. Here are 4 table-stakes questions to ask yourself to deliver reliable, trusted data.

Breaking the bias and embracing equity at Fivetran
Hear from remarkable women on Fivetran's EMEA team about their career journey into a technical role and the ways that they're promoting greater gender equity at Fivetran.

Active metadata: Open the black box of your data pipelines
Data integration pipelines supply valuable data from producers to consumers, but even the best pipelines can break. Now what?

How the Fivetran approach to data normalization cuts compute costs
Where your ELT provider normalizes your data can dramatically increase or decrease your compute costs.

Why MAR is a better measure of value than total synced rows
Monthly active rows enable data professionals and businesses of all sizes to maximize the value of Fivetran.

Fivetran: The all-in-one data movement platform for enterprise
Starting March 1, 2023, users can access HVR capabilities rebranded as Fivetran Local Data Processing as well as deploy Fivetran in the cloud, on-premises and in hybrid environments.

How Sigma Computing built its best-in-class modern data stack
Turns out if you’re working hard just to keep the data flowing, you won’t get much else done. Fivetran, dbt™ and Sigma change that.

Beyond data integration: Why data movement is the future
Future uses of data will require an automated data movement platform, not just data pipelines as single point solutions

Fivetran launches AWS data center in Singapore
Asia Pacific customers can now host Fivetran on GCP, AWS and Azure in Singapore, Sydney, Tokyo or Mumbai to meet data residency requirements.

Four data infrastructure trends to look out for in 2023
Learn how these trends highlight the growing importance and adoption of cloud-based solutions for businesses of all sizes.

ETL vs. ELT: Why a post-load process wins every time
Learn three reasons why you should only perform your data transformations post load.

Fivetran vs. Airbyte: Features, pricing, services and more
Choosing one over the other can come down to a few key differences. Let’s take a look at both to help you make an informed decision.

Automated data integration for CSV files
Use Fivetran to rapidly and automatically ingest CSV and other ASCII files of unknown structure.

From application to insights with Quickstart data models
Fivetran’s new Quickstart data models let you turn your application data into analytics-ready tables, all with the click of a button.

How change data capture lets data teams do more with less
Data teams are seeking change data capture solutions for faster, more efficient analytics.

Move data from nearly any SaaS app with Lite connectors
Customers can realize the same fully managed experience they have with our standard connectors and bring all their data into one platform.

It's time to ditch point-to-point data integration
A case for using the data warehouse as a middleman for all point-to-point integration workflows.

Introducing the Fivetran Free Plan
Starting today, hundreds of existing Standard Select customers will automatically be migrated to the Fivetran Free Plan, and current pay-as-you-go customers will see an 11 percent price decrease.

New Lite connectors
Keep track of new releases for our Lite connectors with this regularly updated list.

10 data pipeline challenges your engineers will have to solve
When choosing to build or buy, consider whether the following challenges are worth the squeeze.

Introducing the Fivetran async provider in Airflow
A new Fivetran Airflow provider developed by Astronomer allows data engineers to run Fivetran data syncs more efficiently in Airflow 2.2+

A trip around the world with George Fraser
Spending time with fellow Fivetranners, Fivetran’s CEO reinforces company culture and growth across the globe.

How Fivetran’s female engineers grow their careers in India
Hear the stories of three Fivetranners who have established themselves as leaders on our tech teams in India’s competitive tech marketplace.

Evidence-based business
The point of evidence is to guide decisions, so transforming a business into being evidence-based has to start with leaders.

Data hygiene in ETL and reverse ETL
Good data hygiene means data is correct and easily used to draw insight — but how do you achieve it?

Building a scalable data stack: Three lessons from Backcountry
The outdoor gear retailer uses a modern data stack to overcome data silos, modernize legacy systems and improve customer experience.

Driving self-service analytics on the modern data stack
Fintech companies AJ Bell, OrderPay and Tide are blazing a path to better insights with a modern approach to data: self-service analytics.

The modern data warehouse: Benefits and migration strategies
Learn why migration will pay off — and how to make it easy.

Build vs. buy data pipeline: Four factors Autodesk considers
From cost-effectiveness to business value, here's what Autodesk prioritizes when deciding whether to buy or build data pipelines.

The ultimate guide to using distributed databases
A distributed database can improve your data storage and analytics processes — as long as you know how to use it.

Data engineer vs. data scientist: What’s the difference and which should you hire?
Learn more about data engineers and data scientists, including their roles, tools and more.

Cloud Data Warehouse Benchmark
Our newest benchmark compares price, performance and differentiated features for Redshift, Snowflake, BigQuery, Databricks and Synapse.

What is data integration architecture? A complete guide
Learn why businesses need data integration architecture, how it's structured and five best practices for implementing it.

A framework for understanding and evaluating data product owners
Product owners enable data teams to meet your organization’s needs. Here's how to measure their efforts.

Five questions for MDSCon keynote speaker DJ Patil
What does it take to succeed in the world of data? We asked DJ Patil, renowned data scientist and keynote speaker at the 2023 Modern Data Stack Conference.

Fivetran and Atlan team up to power modern data governance
Joint customers can move faster with more visibility across their entire data stack, helping data teams collaborate better with increased trust in their data.

How to build a data pipeline
You'll need to understand the six key components of a data pipeline and overcome five important technical challenges.

Blend data pipelines into your app with co-branded Connect Cards
Help your customers feel comfortable opening their data to you with data pipelines that seem like part of your product.

What is a data lakehouse?
The data lakehouse is a promising new technology that combines aspects of data warehouses and data lakes.

The benefits of working with Fivetran solution architects
Learn how Fivetran solution architects support customers with implementing robust and scalable data platforms.

Five reasons to attend Modern Data Stack Conference 2023
Join us in San Francisco on April 4 and 5 as we bring back the Modern Data Stack Conference for another amazing year.

Orchestrate ELT with the Fivetran Prefect Collection
One pre-written line of code for each data source is all you need to effectively orchestrate automated data ingestion.

Power your database replication with a high-volume agent
Learn how Fivetran is addressing your high-volume database replication needs with our new high-volume agent connectors.

Analysis: Cloud growth drives automated data movement
IDC research shows that automated data movement enables organizations to improve insights and derive more value from cloud data warehouses and lakes.

Introducing the Fivetran Community
Ask and answer questions, learn from experts and collaborate with our community of data practitioners.

The modern data mindset is your key to unlocking data integration
Command and control your data with our new ultimate guide.

Fivetran adds data process center in Japan for Google Cloud users
This expansion helps us improve our ability to provide a global, highly available service infrastructure for customers requiring locally delivered data pipelines.

An introduction to digital marketing analytics
What is marketing analytics? Learn why it’s important to measure and optimize your marketing activities and how to get started.

Demystifying the transactional database
Transactional databases are essential to many apps and software. Learn more about them and their benefits with Fivetran.

What is data pipeline architecture? What you need to know
A data pipeline is a series of actions that combine data from multiple sources for analysis or visualization.
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