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Each new activation comes with a 14-day free trial.
Activation Information
Activation destination
Personalize your conversational marketing with customer data
Try every activation for free
Each new activation comes with a 14-day free trial. Get started today!
Get started for free
Activation source docsConnector Information
Activation destination
Activation source
Drift
Personalize your conversational marketing with customer data
USe cases
360° Customer Profiles
Your stack is composed of 10+ tools. Each one has data about your customers; none have the full picture. With Fivetran, unify that siloed data into a bespoke 360° customer profile that stays in sync across all tools, so your team doesn't have to go to 5 different places to understand their customers.
Lead Routing
Send new accounts to the right owner by automatically routing leads to account executives based on a configurable threshold and rules. With a complete 360°view, you'll always be able to respect existing book-of-business owners.
Personalize Chat
Personalize the conversations you have with every user, lead, or customer. Custom properties provide fine-grain control over when and how you engage with your audience and are the keys to custom messaging.
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Contact Model
Contacts are your site visitors who interact with Drift. Contacts may provide you with their email address, or their information may have been updated in the past 90 days. Contacts belong to an account, and may have conversations, composed of messages, with your users.
Real-world results
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“Fivetran has been a life-changer. The team can focus on more important things instead of just making sure data gets from point A to point B. Now we can develop, automate, and deploy a bespoke audience same day.”
Make data more accessible to drive better business outcomes
Explore Fivetran Activations
Decrease manual work
200+ pre-built, automated activation destinations decreases repetitive work.
Improve efficiency
Self-service data enrichment features make data more accessible.
Increase growth
Deliver insights directly into the business tools where your teams.
Resources
Get started with activations
FAQ
Common questions
What is an activation?
Example:
All syncs from Snowflake → Salesforce A = one activation
All syncs from Snowflake → HubSpot = another activation
All syncs from Snowflake → Salesforce B = third activation
Activations are priced based on usage. You pay only for the new data activated each month. Visit our pricing page to learn more.
