
Try every activation for free
Each new activation comes with a 14-day free trial.
Activation Information

Activation destination
Sync all of your internal customer data to Userflow to personalize onboarding experiences and increase product usage
Try every activation for free
Each new activation comes with a 14-day free trial. Get started today!
Get started for free
Activation source docsConnector Information

Activation destination
Activation source
Userflow
Sync all of your internal customer data to Userflow to personalize onboarding experiences and increase product usage
USe cases
360° Customer Profiles
Your stack is composed of 10+ tools. Each one has data about your customers; none have the full picture. With Fivetran, unify that siloed data into a bespoke 360° customer profile that stays in sync across all tools, so your team doesn't have to go to 5 different places to understand their customers.
Granular Segmentation
By merging product, support, and sales data, you can build segments of users who should hear about new features/offers without bombarding the whole user base (e.g. notifying only users who experienced a pain point).
Marketing Personalization
Send the right message to the right person every time, all the time. Automatically educate and nurture customers to create upsell opportunities, send product recommendations based on customer behavior, and trigger campaigns based on calculated metrics with up-to-date data.
User Object
Users are the people using your application. Userflow keeps track of your users, so we can determine which flows to show them, and remember which flows they've already seen.
Event Object
You can track events for users and groups for analytics purposes or to segment and personalize your flows. Events can be either associated with just a user, just a group, or both a user and a group.
Group Object
Groups are used to group multiple users together. In your business, groups may correspond to e.g. companies, teams or departments. Like users, groups can have attributes. Events can also be associated with groups.
Real-world results
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“Fivetran has been a life-changer. The team can focus on more important things instead of just making sure data gets from point A to point B. Now we can develop, automate, and deploy a bespoke audience same day.”
Make data more accessible to drive better business outcomes
Explore Fivetran ActivationsDecrease manual work
200+ pre-built, automated activation destinations decreases repetitive work.
Improve efficiency
Self-service data enrichment features make data more accessible.
Increase growth
Deliver insights directly into the business tools where your teams.
Resources
Get started with activations
FAQ
Common questions
What is an activation?
Example:
All syncs from Snowflake → Salesforce A = one activation
All syncs from Snowflake → HubSpot = another activation
All syncs from Snowflake → Salesforce B = third activation
Activations are priced based on usage. You pay only for the new data activated each month. Visit our pricing page to learn more.

