Fivetran Product Update: July 2025

Keep track of new connectors and product releases
July 1, 2025

Every month we send out a customer newsletter highlighting product and connector releases. Below you'll find the full product update for the month, which includes additional content that didn't make the email.

New releases

Build an interoperable, universal storage layer on Google’s Cloud Storage data lake

Fivetran Managed Data Lake Service for Google’s Cloud Storage (GCS) is now in general availability. Move data from more than 700 sources into your GCS destination and access your data in your preferred table format – Iceberg or Delta Lake – eliminating vendor lock-in and making it easy to connect any downstream warehouse or consumption service. Seamlessly manage metadata with catalog integrations, including BigQuery Metastore, for simplified governance.

Activate your data in your most-used business applications

Activate your data to drive operational efficiency with Census, a Fivetran company. Reverse ETL enables you to automatically deliver data into the platforms where business teams take action (like CRMs, marketing platforms and more), all while reducing manual engineering work. If you’re unfamiliar with reverse ETL, learn more here. If you are familiar with reverse ETL and want to see it in action, request a demo.

Improved connection monitoring in the Fivetran dashboard

We added a new Events list to the Connection Status tab in the Fivetran dashboard. This list centralizes key information about your connection in one place, such as sync details, connection updates, user actions, and alerts. Learn more in the docs or head to your dashboard to see the update for your own connections.

Get answers to your questions with Fivetran Copilot’s new Docs AI Search

This smarter search experience generates quick, robust answers to your questions. When logged in, click the search bar in the documentation and select "Ask Fivetran Copilot" to get AI answers based on our public documentation. Traditional search is still available as well.

New standard connectors and connector improvements

Set up any new connector and enjoy a free historical sync along with a 14-day connector trial to explore its full capabilities. Connectors in private preview are completely free to use while in this release stage. We also highlight some critical improvements made to connectors.

  • GA4 advanced report filtering. Customers can now apply multiple filters (equals, contains, in list) using AND logic – including filters on dimensions not included in the report – all via a streamlined UI in the GA4 setup form.
  • Full GraphQL support for Shopify. We now sync all endpoints exclusively via Shopify’s GraphQL APIs, replacing the previous REST + GraphQL mix. This unlocks more granular, reliable access to your Shopify data.

New Lite connectors

Lite connectors have an accelerated development cycle built for specific use cases. Learn more about lite connectors in the docs and see all available lite connectors in the connector directory. You can add any of this month’s new Lite connectors (below) by following the link to your Fivetran dashboard.

General Availability

Private Preview 

Kostenlos starten

Schließen auch Sie sich den Tausenden von Unternehmen an, die ihre Daten mithilfe von Fivetran zentralisieren und transformieren.

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Product
Product

Fivetran Product Update: July 2025

Fivetran Product Update: July 2025

July 1, 2025
July 1, 2025
Fivetran Product Update: July 2025
Keep track of new connectors and product releases

Every month we send out a customer newsletter highlighting product and connector releases. Below you'll find the full product update for the month, which includes additional content that didn't make the email.

New releases

Build an interoperable, universal storage layer on Google’s Cloud Storage data lake

Fivetran Managed Data Lake Service for Google’s Cloud Storage (GCS) is now in general availability. Move data from more than 700 sources into your GCS destination and access your data in your preferred table format – Iceberg or Delta Lake – eliminating vendor lock-in and making it easy to connect any downstream warehouse or consumption service. Seamlessly manage metadata with catalog integrations, including BigQuery Metastore, for simplified governance.

Activate your data in your most-used business applications

Activate your data to drive operational efficiency with Census, a Fivetran company. Reverse ETL enables you to automatically deliver data into the platforms where business teams take action (like CRMs, marketing platforms and more), all while reducing manual engineering work. If you’re unfamiliar with reverse ETL, learn more here. If you are familiar with reverse ETL and want to see it in action, request a demo.

Improved connection monitoring in the Fivetran dashboard

We added a new Events list to the Connection Status tab in the Fivetran dashboard. This list centralizes key information about your connection in one place, such as sync details, connection updates, user actions, and alerts. Learn more in the docs or head to your dashboard to see the update for your own connections.

Get answers to your questions with Fivetran Copilot’s new Docs AI Search

This smarter search experience generates quick, robust answers to your questions. When logged in, click the search bar in the documentation and select "Ask Fivetran Copilot" to get AI answers based on our public documentation. Traditional search is still available as well.

New standard connectors and connector improvements

Set up any new connector and enjoy a free historical sync along with a 14-day connector trial to explore its full capabilities. Connectors in private preview are completely free to use while in this release stage. We also highlight some critical improvements made to connectors.

  • GA4 advanced report filtering. Customers can now apply multiple filters (equals, contains, in list) using AND logic – including filters on dimensions not included in the report – all via a streamlined UI in the GA4 setup form.
  • Full GraphQL support for Shopify. We now sync all endpoints exclusively via Shopify’s GraphQL APIs, replacing the previous REST + GraphQL mix. This unlocks more granular, reliable access to your Shopify data.

New Lite connectors

Lite connectors have an accelerated development cycle built for specific use cases. Learn more about lite connectors in the docs and see all available lite connectors in the connector directory. You can add any of this month’s new Lite connectors (below) by following the link to your Fivetran dashboard.

General Availability

Private Preview 

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Schließen auch Sie sich den Tausenden von Unternehmen an, die ihre Daten mithilfe von Fivetran zentralisieren und transformieren.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.